Codes of Practise
Before i make a start on my advert, i will need to ensure that i don't violate any of the guidelines that have been set out by ASA and BCAP. If i do break the codes then i will risk my advert not aired either due to legal and ethical issues which includes copyright music, copyright of ideas or risky content, false advertising and product placement.
The image above shows the BCAP codes of practise contents page.
The image above shows the ASA guidelines.
After analysing both of the guidelines i have confirmed that i will not run into any ethical issues as my ideas are original, i didn't look around for inspiration but i did analyse other adverts to get a gist of what has been used beforehand. i have decided that i will not have any other branded products within my advert so i won't have to focus on product placement.
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