Idea One
Idea Two
FORM: Realist Narrative
STYLE: Humour
CONTEXT: This is set in a school when a student needs help and puts his hand up. The teacher comes to offer help and the student screws their face because the teacher has bad breath. The teacher then notices the bad breath and pops a rectangle chewing gum into his/her mouth and then all of sudden all the kids want his/her help.
TARGET AUDIENCE: Everyone.
WHY IT APPEALS TO AUDIENCE: No one knows when their breath smells and children always tell the truth, so to avoid ay embarrassment that everyone is vulnerable to they should just eat a chewing gum.
USP: Flavour is intense, offers a long and instant solution to bad breath.
STORYBOARD:
FORM: Anti-Realist Narrative
STYLE: Surrealism
CONTEXT: There will be a dad making his kids take a taste test to try his new chewing gum. They will eat the other ones and when they get to their dads one their whole world changes, their taste buds explode they can see the future, they get a high off of the chewing gym because it tastes so nice.
TARGET AUDIENCE: Everyone.
WHY IT APPEALS TO AUDIENCE: Everyone needs chewing gum once in their lives. So they would want one that change their life for a long period of time.
USP: Intense flavour, lasts for a long time.
STORYBOARD:
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